Print Brokers: Should You Use Them?

Should you use a print broker to handle the production of your book?  That depends on how extensive your knowledge of book design, printing and binding, logistics, and marketing is, and how much commitment you are prepared to make in handling all the many facets of book production.

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It seems reasonably straightforward these days to write and publish your own book.  Simple print-on-demand solutions, like those offered by Amazon’s Create Space®, are not quite as simple as they seem.  While these types of production tools have value for certain types of books, they have their limitations.  Try a cost analysis with Create Space for a full-color book on coated paper, for example. >>>